10 Ways to Reduce Cart Abandonment and Re-Capture Customers

You and I have never actually met, and I’ve never seen your e-commerce store, but I guarantee you’re losing money. Every day, a number of people who visit your online store abandon their carts before completing their purchase.

Want to know how many people are leaving?

The average abandonment rate is 68%, based on data compiled from 33 different studies on shopping cart abandonment.

That means for every 100 visitors to your store, 68 of them walk away.

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Your online store gives you the ability to sell to every corner of the world where prospective customers have access to the web. However, many online merchants continue to shrug off this opportunity due to the logistics of cross-border fulfillment.

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