You’ve read countless roundup posts and expert advice on how to be more productive and get the most out of your day. Some tips sound great while others made you recoil with a resounding “nope!” But despite all that reading, you still can’t kick your procrastination habit.

Stop beating yourself up or feeling guilty. Procrastinating is more beneficial than you might think – even the most successful entrepreneurs are prone to procrastinating sometimes.

In fact, Pies Steel, a human resources (HR) professor at the University of Calgary’s Haskane School of Business, found that 95 percent of the population procrastinates at times, and one out of every five people are chronic procrastinators.

If you haven’t overcome this habit yet, here’s how you can use procrastination to fuel your startup’s growth.